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Our Story

At Track160, we believe that every football coach and player deserves to have access to the same high-quality data solutions currently available only to the few elite clubs.

 

That is why we developed a fully automated FIFA EPTS certified football data analytics platform designed for clubs, leagues, schools, and academies at any level. Using optical tracking technology that automatically identifies the location of multiple joints in a player's body and tracks 3D pose and motion, we provide players and coaches with highly accurate data, video, and events in one product suite.

 

The all-in-one solution leverages Computer Vision and proprietary Deep Learning techniques and therefore requires no initial expertise or complex installation. Track160 - elite standard data analytics in a simple to use, affordable solution for all levels of the game.

Our Leadership

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Eyal Ben Ari

CEO

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Rotem Tzuk

VP R&D

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Amit Gilad

CFO

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Amir Shani

VP Product

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Yoni Danieli

VP Operations

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Steve Murray

Managing Director, APAC

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Tamir Anavi

CTO

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Ran Carmeli

VP Sales

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Matt Von Der Muhll

VP Business & Corporate Development

Our Board

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Dr. Miky Tamir

Co-founder & Chairman

Sports-tech serial entrepreneur.

Founder of SportVu, Pixellot, Orad, Vumii, Stergen and Tetavi.

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Jeremy Pressman

Board Member

Founding Partner of ADvantage Sports Tech Fund and professional basketball player.

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Aaron J. Stone

Board Member

Former Sr. Partner at Apollo Global Management, previously served as Co-Chairman of Endemol
Shine Group, AMC Entertainment Inc., and others.

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Eli Azur

Board Member

The owner of a large international media group that holds the distribution rights for many sports
events and major leagues.

 

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Sunil Gulati

Board Member

UEFA Financial committee chairman & senior lecturer at Columbia University. Former USSF President &  FIFA Council member.

Latest Updates

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Women's Premier 
Soccer League

February 2023

TRACK160 was selected as the official automated analytics provider for the WPSL, the largest women's soccer league in the world.

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DFB
Women's League

January 2023

TRACK160 has signed a 4-year agreement with the DFB to provide performance analytics and videos to the Women's Bundesliga, along with the 3. Liga.

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Football Australia National Youth Championships

September 2022

TRACK160 was chosen as the analytics partner during Football Australia's National Youth Championships, empowering elite coaches and players throughout the event.

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